Firm counts, employment, and wages for 40 small-business-typical industries reported in New Jersey by the BLS Quarterly Census of Employment and Wages. Click any industry for a national comparison.
Sorted by establishment count. Location quotient (LQ) compares New Jersey's industry concentration to the national average — LQ > 1 means denser than national; LQ < 1 means thinner.
| Industry | Firms | Employment | Avg Pay | LQ | YoY % |
|---|---|---|---|---|---|
| Full-service restaurants | 7,622 | 127,958 | $32,450 | 1.07 | +0.9% |
| Quick-service restaurants | 7,449 | 83,982 | $25,901 | 1.03 | +2.4% |
| Offices of lawyers | 5,299 | 33,686 | $128,544 | 1.04 | -1.3% |
| Landscaping services | 4,579 | 28,556 | $50,018 | 1.38 | -1.1% |
| Dental practices | 4,421 | 32,009 | $65,804 | 1.20 | +0.8% |
| Plumbing, heating & AC contractors | 3,501 | 30,290 | $87,929 | 1.06 | -1.7% |
| Beauty salons | 3,397 | 19,362 | $30,999 | 1.61 | -1.5% |
| Electrical contractors | 2,766 | 25,051 | $90,693 | 1.03 | -2.2% |
| Janitorial services | 2,618 | 33,581 | $34,889 | 1.16 | -3.1% |
| General auto repair | 2,429 | 11,063 | $57,204 | 1.05 | -1.0% |
| Child day care | 2,404 | 41,365 | $34,035 | 1.13 | +0.5% |
| Supermarkets & grocery | 2,330 | 78,484 | $37,704 | 1.47 | -0.8% |
| Portfolio management & investment advice | 2,310 | 15,687 | $235,105 | 0.97 | -1.8% |
| Engineering services | 2,132 | 27,756 | $123,124 | 0.79 | -0.7% |
| Physical therapists | 1,990 | 19,333 | $55,275 | 1.42 | +8.9% |
| CPA offices | 1,864 | 23,760 | $151,621 | 1.09 | -0.5% |
| Fitness & recreational sports centers | 1,616 | 25,049 | $23,967 | 1.33 | +0.7% |
| Other general-merchandise retailers | 1,468 | 11,707 | $31,618 | 0.85 | -1.5% |
| Convenience retailers | 1,459 | 10,544 | $29,425 | 1.54 | -3.6% |
| Other accounting services | 1,284 | 7,284 | $99,229 | 0.67 | -2.6% |
| Chiropractors | 1,071 | 4,051 | $47,197 | 1.01 | -2.3% |
| Gas stations with convenience stores | 986 | 16,268 | $32,391 | 0.36 | +1.3% |
| Auto body & paint | 918 | 7,370 | $68,139 | 0.96 | -2.0% |
| Religious organizations | 910 | 5,258 | $36,661 | 1.29 | -1.1% |
| All other miscellaneous retailers | 832 | 4,063 | $67,959 | 0.93 | -6.0% |
| Drinking places (bars) | 788 | 8,629 | $28,030 | 0.68 | -2.2% |
| Veterinary services | 772 | 11,295 | $68,178 | 0.80 | +7.8% |
| Drycleaning & laundry | 768 | 3,228 | $34,701 | 1.91 | -3.5% |
| Pet care (except veterinary) | 706 | 5,050 | $30,766 | 0.96 | +2.9% |
| Other health practitioners | 623 | 3,293 | $57,418 | 0.59 | +3.1% |
| Optometrists | 601 | 3,880 | $62,037 | 1.04 | -0.3% |
| Barber shops | 515 | 1,588 | $32,298 | 2.32 | +1.2% |
| Other similar organizations | 505 | 3,846 | $71,823 | 1.22 | -2.1% |
| Florists | 408 | 1,627 | $35,577 | 1.24 | +0.2% |
| Roofing contractors | 406 | 3,370 | $83,901 | 0.48 | +0.2% |
| Motor-vehicle parts wholesale | 396 | 4,570 | $71,864 | 0.99 | -5.0% |
| Parking lots & garages | 205 | 3,306 | $33,379 | 0.97 | -1.4% |
| Book retailers & news dealers | 202 | 1,548 | $42,312 | 0.95 | -0.5% |
| All other auto repair & maintenance | 119 | 736 | $58,632 | 0.58 | -3.3% |
| Auto glass replacement | 94 | 486 | $61,235 | 0.49 | +3.3% |